Using Benchmarks Instead of Value Propositions


Good salespeople are able to clearly and convincingly explain to their prospects why they are better than their competition. This skill puts them into the top 26% of their field. However, the top 6% focus more on benchmarking their clients against the clients competitors and helping them to close their competitive gap.

The objective is to teach our clients how to better compete using a benchmark

Joe Morone
585 732-5666


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